Short, Simple & Secure.
.au direct domain names – like getyour.au – are now available as a new option for Internet users. These domains signify that the person or organisation using it has a connection with Australia. These shorter, simpler domain names are available as a new option for Australian business owners.
Why .au direct domains?
These shorter, simpler domain names are available as a new option for Australian business owners.
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Memorable
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Trustworthy
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Catchy
The research shows:
- 76% of Australians are more likely to trust an Australian business if the website ends in .au
- 75% of Australian small businesses use a .au domain as their primary domain name
- 53% of Australian consumers will only purchase form a business online if they have an Australian website ending in .au
.au direct Domains FAQ
Can anyone get a .au domain?
.au namespace
A person applying for a licence in the .au direct namespace is available for any business that has an Australian presence.
com.au and net.au namespace
A person applying for a licence in the com.au and net.au namespaces must be a commercial entity; and the domain name applied for must be:
(a) a match of the Person’s company, business, statutory or Personal name; or
(b) an acronym of the Person’s company, business, statutory or Personal name; or
(c) a match of the Person’s Australian Trade Mark; or
(d) a match to or an acronym of a name of a related body corporate or
(e) a match or an acronym of a name of:
(i) a partnership of which the Person is a partner;
(ii) a trust of which the Person is a trustee; or
(f) a match or synonym of the name of:
(i) a service that the Person provides;
(ii) goods that the Person sells (whether retail or wholesale);
(iii) an event that the Person registers or sponsors;
(iv) an activity that the Person facilitates, teaches or trains;
(v) premises which the Person operates
and which that person is providing at the time of the application.
What If I own an existing domain name?
“yourdomain.com.au” or “yourdomain.net.au” does not automatically grant any rights to a different namespace. For example, if your business owns a “com.au” domain name you might want to get the matching “.au” direct domain name
How much do .au domains cost?
Just like “yourdomain.com.au” or “yourdomain.net.au“, costs vary and can be searched through registrars such as godaddy.com.au
What is the difference between a domain, a domain name and a domain extension?
“yourname.com.au” is the domain name, “yourname” is the domain and “.com.au” is the domain extension.
What are examples of existing .au domain extensions?
.com.au, .net.au, .org.au are the main domain extensions, but there are also domains available to government, educational and religious organisations like gov.au and edu. au, .nsw.gov.au, .vic.edu.au, catholic.edu.au etc.
