Elevated brand and website for a well-known & trusted Melbourne advisor.
About the client
Goodrich Group is a Melbourne-based consulting firm providing strategic advice to SMEs, private clients, family offices and early-stage businesses.
What they required
Goodrich Group required a clear and cohesive brand and website that reflected their positioning as a trusted advisor, while aligning messaging across all client touchpoints.
“Great Minds at Work” expressed through brand and digital.
What we delivered
We developed a complete brand direction and website, aligning messaging, visual identity and digital presence.
This included the creation of the “Great Minds at Work” theme, establishing a clear and consistent foundation across the business.
Key features:
• Custom brand identity & messaging
• Clean, professional website design
• Service-led content structure
• Consistent visual direction across touchpoints
• Mobile-optimised layout
What the client said:
We engaged See the Label (Websites Au), in particular founders Jacques Hollenbach and Fayette Brummel, to update our brand and website, and connect our messaging across all of our firm’s collateral, approach and connections.
They were fantastic to work with and created our theme, “Great Minds at Work,” which really resonated with us.
They are professional, creative and a pleasure to work with.
